Production Houses and talent are forced to partner blindly relying on unverified work scattered across social media.
Talent, whose career could change with one big break, has to rely on being at the right place at the right time.
Film production management is a series of missed calls, texts and DM’s with no system to broadcast briefs, record negotiations and hire quickly.
No transparency in the availability and choice of crew, location, and equipment makes production a game of chance.
While all of online commerce works off actionable search, the media industry has depended on familiarity and job posting mechanisms with little success.
GST and TDS credits not received on time, creates a trust deficit and friction in what should be an enjoyable creative process.
